The finalists then created a five-minute pitch video that outlined why their projects were deserving of the grand prize. In addition to the videos, the finalists were interviewed by this year’s judges: Simon, Friedman and Allen, who was the 2019 Thalheimer Grand Prize winner with Preff, an app that promotes a meet-up over a meal.
“I was looking for the team I believe has the best chance at succeeding in the market,” Allen said. “This is made up of several factors, such as domain expertise and connections, understanding the customer, ability to articulate financials, and, in the words of several Lehigh ENTP Professors, how well they ‘get out there and do it.’ While working on Preff, getting out there and doing it was what I learned the most from. It's invaluable but uncomfortable. And I'll bet on founders that are comfortable with being uncomfortable.”
The finalists’ presentations were shown during the event, with each judge providing commentary. After the audience viewed the finalists’ videos, they were given a chance to get in on the action themselves by voting in the People’s Choice competition. That competition was open to any student who participated in the EUREKA! monthly pitch events and included seven short videos from students still actively pursuing venture projects.