The Washington Post featured Rebecca Wang, assistant professor of marketing, in the article "This is how traveler loyalty has changed during the pandemic."
Travel perks like earned points and miles aren't keeping customers loyal to their typical airlines, writes The Washington Post. According to experts, travelers are first looking at COVID-19 safety and cancellation policies.
In this article, Wang explains what factors have been important to airline customers during the pandemic.
"Safety and flexibility matter most to customers now," she said.
The full article can be read on The Washington Post's website.