Selected Media Coverage: May 3, 2004

**Lehigh in the News** {online press clippings from other news sources}
Innovations-Report (Germany)
News-Medical.net
In Male Monkeys, Too Much Soy Has Adverse Effects

Researchers from Lehigh University’s Department of Biological Sciences joined researchers from Wake Forest University Baptist Medical Center in a study that suggested that while soy may be beneficial to women in a variety of ways, it could have an adverse effect on the behavior of men. Reporting in the current issue of the scientific journal Hormones and Behavior, the researchers found that in male monkeys, long-term consumption of a diet rich in soy isoflavones can have marked influences on patterns of aggression and social behavior. Isoflavones are a naturally occurring plant estrogen in soy protein.
For Innovations-Report, click here
For News-Medical.net, click here
Tech Central Station
Revolutionizing a Revolution

Engineers from Lucent's Bell Labs -- allied with collaborators at Lehigh University, the University of California/Santa Cruz, and Agility Communications -- stand poised to develop a major gearshift for the Internet. In the process they will dramatically reshape the engineering that lies behind cyberspace, thereby providing enormous (and, in the long run, indispensable) processing economies.
click here
The Morning Call (Saturday Circulation: 130,360)
Lehigh's Manufacture Expo 2004's matchbox racecar extravaganza took place Friday outside Packard Lab. The Expo was part of an annual project between the university's mechanical engineering department and Broughal Middle School. Twenty-nine teams of Lehigh juniors and seniors and Broughal eighth-graders designed and built cars similar to Matchboxes and Hot Wheels. Team Nizmo beat the Attack Pack in the final race.
(no link)
The Morning Call (Sunday Circulation: 167,191)
Something Classical, Something Comical

Lehigh University offers one way to celebrate Mother's Day, beginning with a brunch from noon to 2 p.m. next Sunday, May 9, in the University Center's Asa Packer dining room, to be followed by a concert featuring the Tonhalle Orchestra Zurich in the Zoellner Arts Center.
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**Athletics in the News
The Morning Call (Circulation: 130,360)
Unflappable Lehigh takes Patriot title

For weeks, months, possibly a year, the Lehigh softball team mentally prepared for what unfolded Sunday morning at Kaufman Field. And when the pressure came, the Mountain Hawks didn't flinch. Now they are Patriot League champs.
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**Alumni in the News
The Express Times (Sunday Circulation: 49,302)

Stephen F. Talian, who earned his bachelor’s and master’s degrees from Lehigh University, has been named 2004 Engineer of the Year by the American Society of Civil Engineers' Central Pennsylvania Section and by the Central Pennsylvania Engineers Week Council. A 37-year veteran with Gannett Fleming, an international planning, design and construction management firm, Talian serves as a senior vice president with the company.
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**News of Interest
The New York Times (Circulation: 1,130,740)

Concours d'Elegance of the Eastern United States took place on Lehigh's Mountaintop Campus late last month as a fundraiser for the Burn Prevention Foundation. Last year there were about 130 cars, by invitation, in 9 classes. Featured this year: Rolls-Royce and custom coachbuilders.
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The Morning Call (Circulation: 130,360)
Business Calendar: May 3

The Manufacturers Resource Center workshop, ''Lean 101: Principles of Lean Manufacturing,'' will take place today from 8 a.m. to 4 p.m., 125 Goodman Drive, Bethlehem. On Tuesday, Manufacturers Resource Center workshop, ''Workplace Organization and Standardization,'' will take place from 8 a.m. to 4 p.m., 125 Goodman Drive, Bethlehem. On Wednesday, the Lehigh University Small Business Development Center session on bookkeeping basics for small business will take place from 6:30-9:30 p.m. in Room 85, Rauch Business Center, 621 Taylor St., Bethlehem.
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The Morning Call (Circulation: 130,360)
Business Briefing: May 3

Ben Franklin Technology Partners of Northeastern Pennsylvania won two honors in The Communicator Awards 2004 Media Competition. The public-private economic development organization won awards of distinction for its 24-page 2003 annual report and its video, ''Reflections on Innovation.'' The Communicator Awards is a competition that recognizes advertising companies, public relations firms, corporate communications departments and other entities for written and visual communications. Ben Franklin provides assistance and loans to startup and current companies. Its northeastern branch is at Lehigh University, where it operates a business incubator.
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