Selected Media Coverage: May 27, 2004
Graduate Management News
Dick Durand, dean of Lehigh's College of Business and Economics, was interviewed for a story on business schools that have changed their programs and curricula in hopes of better serving a specific slice of the management education pie. Today, the growing competition in management education, accentuated by the success of for-profit universities and other new players in the MBA field, has made it even more important for a business school to find its niche. This may be particularly true for smaller regional schools, like Lehigh, the article says. We are in a pretty competitive market overall,” says Durand. “We have Wharton, Temple, Rutgers, Columbia, NYU, and Pitt all near us.” Rather than attempt to compete “head-to-head” with these larger, better-funded players, Lehigh decided five years ago to focus on providing 'niche-type programs.' These include graduate certificate programs in project management and supply-chain management. By focusing on timely business topics and using distance-learning technology and flexible course schedules to attract busy working adults, these new programs have enabled Lehigh to compete more effectively, he says.
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**Alumni in the News
Yahoo News
Edward J. Chapman, who received a bachelors degree from Lehigh, has been named senior vice president, client development for SM&A, the world’s leading provider of competition management services and a leading provider of high-value performance assurance services.
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**News of Interest
The Morning Call (Circulation: 130,360)
NCC President, Just Born to Get Advocacy Honors
Arthur L. Scott, president of Northampton Community College who also serves on the College of Education Advisory Board at Lehigh, was one of the recipients of the 2004 Inez and Edward Donley Award for Advocacy for Children presented by the Community Services for Children, Inc.
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The Morning Call (Circulation: 130,360)
The Express Times (Circulation: 50,522)
Workers Enlist in War on Terror
Hosted by Lehigh University's Small Business Development Center, local small business owners from across the valley gathered at the University's Iacocca Hall to network with federal purchasing agents and each other. We need your talent, ingenuity and patriotism to win this war on terror, Assistant Secretary of Defense for Homeland Defense Paul McHale said during the second annual gathering of Meet and Conduct Business with Federal Purchasing Agents.
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